Are you trying to release your App this year or next? It can take Apple 10 days or more to review and approve your App.
If you are going to do a press release with prweb.com or prmac.com then the best days are Tuesday or Wednesday at 3AM so that the media and writers are working and can write about your app if it gets noticed. I was told you want to avoid Monday and Friday. It may not get noticed by media writers at all but at least you will have the press release out there on the web for reference.
Also, make sure that Apple has reviewed and approved your app and it is actually in the App Store before your press release goes live!
Marcus
Curved Design, LLC
On Thu, Nov 29, 2012 at 8:08 AM, Steven Fusco <sfusco@cibotechnology.com> wrote:
Just remember to factor in review time. A week or more in some cases if your app uses device stuff not in the simulator.
SLFHey guys,Is there a "best" day/time to release an app on the App Store? I've read that Thursday is when Apple refreshes its lists, and the last day before the end-of-year freeze is a Thursday (the 20th), so that would seem like a great time to release... is that true, or would it leave me locked out until post-freeze? I can't find a good summary anyway of how the new/top lists are compiled.Kevin--
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